Selling products online

If you've got a product that works, I believe it's your duty to sell it. Because the truth is: Selling is NOT about tricking people into buying something they don't want...

Let me show you what selling is really about.

Start with the articles to the right, then check out some of our free resources.

Most Recent Selling articles

How to Sell More: 3 Steps to the Perfect Sales Pitch Online

How do you persuade someone to buy your product or service… even if you’re not great at “selling?” If you read advice from other “experts,” you’ll see that they recommend you use shady tactics like “fake scarcity,” “fake discounts,” and worse, they’ll encourage you to outright LIE… UGH! David Ogilvy always said, “The customer isn’t […]

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Why Testimonials Improve – Or Destroy – Sales

The power of reviews and testimonials are undeniable. Some research suggests a lot of reviews can increase sales by 35% or MORE. I know it. You know it. And BUSINESSES know it. Good reviews persuade us to buy things we may not have bought otherwise. And that’s why testimonials and reviews can actually HURT Your […]

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Why Entrepreneurs Go Broke

I’ve got a confession to make: I love reading about business owners who went broke… …and luckily for me there’s a new trend where business owners share their sordid story in public. Like this story about Dinnr. Or this story about a failed Yoga Teacher. You might think this is weird. Or strange. But I […]

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