What makes things go viral? Here’s a hint: Forget overblown headlines (like “blow your mind”), babies biting fingers, and animal videos. The truth will either astound or aggravate you. Why? Because you’ll see that there’s no secret or gimmick. Instead, there are 7 things that guarantee it… …and I reveal them all in today’s video. […]

Whether you’re looking to do something you love,  trying to build a business, or just sharing your message (and expertise) with the world, it’s no secret that I believe you NEED a blog… …And you should begin building it (or growing it) TODAY. I’ll share why in a second. First: The other day I received […]

This past Friday, I noticed that my Facebook updates were getting about 20% of the reach that they usually get. Then I stumbled on an article from AdAge where Facebook openly states that fan page owners should expect their organic reach to continue to decline over time… and the best way to get your stuff […]

Yesterday I shared the 80/20 rule to building a blog audience of people who are ready to buy what you sell. (If you missed it – a big myth about building a blog that attracts customers is that you need to create an endless stream of content. In reality, that’s a waste a time. Instead […]

And not just ANY audience. I’m talking about an audience that’s ready to buy what you sell. You see, while other marketing “experts” trick you into thinking that you need to overload your website with content… …I’ve always been real with you. The secret to building a blog with a raving fan base that’s ready […]

Last week I revealed the “big secret” behind building blogs. (If you didn’t read my post about “Why blogs fail,” the secret is: “The easiest way to get readers for your blog is to convince another blog that has readers to send readers your way.”) I then challenged you to list what sites you’d LOVE […]

According to one source, there are more than 164 million blogs… Most of these blogs get less than 1,000 visitors per month, and the harsh reality is, the majority of those blogs are, for lack of a better word, failures. What’s unfortunate is, in that group of people, I’m betting there’s someone just like you…. […]

Let’s say you’re looking to use the web to sell some stuff. (It doesn’t matter what you’re doing specifically—whether you teach fitness, take pictures, make art, sell real-estate, give marketing advice, design websites, sell trinkets, or whatever, that’s neither here nor there). How do you build a blog that works for—not against—you in your quest […]

Some people HATE me… …And some people LOVE me. A few months ago, I spoke at a conference, and one guy wrote “I want to punch Derek in the face” on one of the anonymous speaker feedback surveys. At that same conference, one woman wrote that she’d like to “marry me.” Seriously… …but I’m not […]

If you’re not building an email list, you’re making a HUGE mistake. Back when I ran ad-based websites, I thought to myself, “why would I EVER want to build an email list?” I didn’t want emails. I wanted pageviews… because more pageviews meant more ad revenue TODAY! To put this in perspective, had I built […]