Using big words makes you look stupid.
Even if you use them the right way, people will think you aren’t as smart as someone who uses smaller words.
And new research from Princeton confirms it.
I go over it in this new video.
Be Careful Using Big Words – Here’s Why
Why should you care about something so trivial?
If you’re looking to convert browsers into buyers, you’ve got to build trust and credibility. Now imagine how hard that would be if people think you’re an idiot…
As Mark Twain once said, “The difference between the almost right word and the right word is really a large matter – it’s the difference between the lightning bug and the lightning.”
Well, according to this new research, it would seem that the RIGHT word is the smaller word.
To get the full story, watch the video.
Then, when you’re done, I have a question for you:
What big words do you see people use that they should eliminate from their language? What would you replace them with? Leave a comment.
When I went to the vet to get my dog neutered (I had to because of a condition he had), the vet made a mistake that made me think she was stupid. I did a video about it here.