I thought Periscope was DUMB—and I was WRONG! Here's why it's the next big thing...
Last Updated August 3rd, 2015

I’m on Periscope. My handle is @DerekHalpern. You should add me, and I’ll tell you why in a second.

First…

I believe Periscope will change how you interact with your fans, prospects, and customers for the better…

…but at first, I thought it was the dumbest thing in the world.

Here’s the full story:

If you’re unfamiliar with Periscope, this app allows you to livestream video from your phone…

(Here’s a link to one of my latest broadcasts so you can get a feel for what it’s like).

…and your fans, prospects, and customers can tune in to watch you on video, and interact with you (and other people watching), LIVE.

At first, I thought this was stupid. Who would watch some rough, off the cuff, live video with just a few seconds notice?

(When you go live on Periscope, your followers get an alert, and they have a decision to make: watch the broadcast live right now, or watch the replay within 24 hours because Periscope automatically deletes replays in 24 hours).

I mean, would anyone actually show up? Is this actually valuable? Who would show up for a broadcast with absolutely NO NOTICE?

Heck no, right? People schedule webinars in their calendars and they can’t even show up to that. Why would they show up to this?

Well, I was wrong. REAL WRONG.

I fired up my first Periscope broadcast. My plan? I was going to share an interesting story and a lesson that would benefit my “followers.” And about 750 people tuned in live to watch it.

SEVEN HUNDRED AND FIFTY PEOPLE!

I thought it was a fluke. So I did it again. This time? I interviewed a friend of mine while we sat in Central Park.

632 PEOPLE SHOWED UP LIVE!

I did it again. I Periscoped while I was eating dinner on a Sunday night. I had a martini, and I shared why it’s important to plan out your week on a Sunday night.

815 PEOPLE SHOWED UP LIVE!

It seems, not only do people show up, they actually LOVE watching video on Periscope…

…and that’s why I believe this is a GAME CHANGER for businesses who are looking to grow their business.

PLUS…

Right now, it’s early.

Have you ever had the thought, “I sure wish I had started my business when…”

Well, now’s the time. Periscope is just a few months old, and you can be one of the first few people who do it.

You can watch it on the web, on a link like this, or you could download the app and interact, and get notifications when a Periscope goes live.

I suggest you download the app on either the iPhone or Android now. And I suggest you follow me @DerekHalpern.

Here’s why:

Throughout the month of August, I’ll be “Scoping” regularly — “Scoping” is what they call going on Periscope – and I’ll share all new training material that you won’t be able to get anywhere else.

I will also share some “behind the scenes” stuff here over on my email list. You can subscribe to my email list here to ensure you don’t miss out on any of my free content.

Join the Social Triggers Email List

What will I cover? Here’s an example:

On my first ever Periscope, I shared what you should do when people underestimate you. I also walked people through how to deal with difficult people, bullies, and haters.

On my second ever Periscope, I took people behind the scenes to show them “how I work.” I shared my schedule, why I work in 90 minute bursts, and then I showed people how they could use the same “productivity” strategies to get more done.

On my third ever Periscope, I revealed one of my BIGGEST business problems – and what I did to fix it. And most important? I showed people how to ensure they never made the same mistake.

And then, later today, I’m going to introduce a special guest. And we’re going to talk about what it takes to become GREAT at anything.

To ensure you don’t miss it, go add me on Periscope right now. My handle is @DerekHalpern.

Let’s explore this together.

P.S. I’ll also reveal the “behind the scenes” of my experiments with Periscope. I know, meta, but hey. Why not? Add me @DerekHalpern.

P.P.S. Could Periscope “die?” Or is “Periscope” just a fad?

Maybe.

But does it matter?

I don’t think so.

Here’s why:

Even if Periscope disappears in 2 months, you’ll still have the opportunity to interact with your prospects and customers in a way that they want to interact right now…

…and I believe the people who jump in now, and use this as a way to build their audience, will be able to grow fast.

And that’s why I’m going to TEST IT.

So, add me @DerekHalpern and let’s see what happens.