Comments on: Voice Search Will Be Massive – Here’s What You Need to Know

By: Prashasti

Prashasti — Wed, 07 Mar 2018 06:15:31 +0000

Yes, voice search not only changing the way searchers are interacting with the search engines but for the SEO’s and content marketers too as it enforces the SEO professionals to be more creative and targeted with the use of schema markup and long tail keywords. For content marketers, there is an opportunity to write the content in a conversational and natural way which also give you new innovative ideas to write and never looks boring to a reader. Overall, voice search is bringing positive changes for all of us.

By: Anil Agarwal

Anil Agarwal — Mon, 05 Mar 2018 09:00:46 +0000

Great post as always Derek,

The search engine world is constantly evolving day-by-day, with lots of new tricks and strategies being introduced to the market.

With the way things are going right now, I have no iota of doubt in me that Voice Search will take over sooner or later. I mean, It’s growing massively by the day, and It’ll be good if all of us start getting used to it, and setting up our blogs to adapt to the impending change.

Thanks for sharing,

By: Cleo

Cleo — Thu, 01 Mar 2018 12:49:08 +0000

Derek, this post alone is going down in history as the single most comprehensive, extensive and actionable piece on voice search to date: Metadata, snippets, schema markups and unordered lists…Thank you. Just thanks.

By: Chris

Chris — Wed, 28 Feb 2018 15:53:38 +0000

I am one of those people that has been talking about how big voice is going to be, and it is SO NICE to read such a structured “how to” article about it. Thanks for putting this together, I will be sharing it!

By: Sarah Fuhrmann

Sarah Fuhrmann — Wed, 28 Feb 2018 11:55:58 +0000

Awesome post, Derek, thanks for doing this! It may have been longer, but I found it completely readable and never felt bogged down.

You’ve got me thinking about “HOW can I lose weight on the rowing machine,” and “WHERE can I get certified to teach indoor rowing,” not just “lose weight rowing” “or “rowing certification,” which had been my default before.

Looking forward to seeing how this all evolves going forward.

And by the way, can I just say how refreshing it is to see a post about the importance of search and websites and NOT social media?

Thanks again!

Sarah

By: shawn

shawn — Wed, 28 Feb 2018 04:47:05 +0000

Sooo, I’m now on my second skim of this article ( definitely not the last, either). Here’s an observation for what it’s worth. Voice search doesn’t necessarily mean voice response, and this is where things might get hyper contextual. In other words, if you are talking to the microphone on your phone, the response that is “read” back to you is still a text response. If i’m not mistaken, you can still swipe down for more returns. If you are talking to Google Home or Alexa show/spot/dot, the response is 100% verbal. I haven’t completely tested this but my guess is with voice based hardware, this is where the idea of “first answer/only answer” becomes relevant. Oh…and then…..there’s an even more interesting topic about this. Language localization…sure, there’s the obvious joke about those two Scottish dudes in an elevator (lift ;-)) But when you get into bilingual/trilingual households this gets very interesting. Super insightful article and I’m glad you wrote about this.

By: Lisa

Lisa — Wed, 28 Feb 2018 01:20:02 +0000

Besides the fact that this is an incredibly informative and interesting article, I have to say… I can see this happening right before my eyes! I specifically use Siri (with a please and thank you) to find something local and get me directions. The most eye-opening part for me is the realisation that while I still mostly type in search, my 7 year old will grab my phone, open siri and ask a “natural language” question to get an answer! It’s exciting to watch this unravel and be ahead of the curve. Thanks Derek.

By: Nandini

Nandini — Tue, 27 Feb 2018 23:55:58 +0000

Fantastic summary. I especially like how you call attention to schema and localization metadata. I’d recommend anyone studying this further though also understand that this context is particularly key because people will often NOT say critical data elements the more naturally they use language. For example, someone might say “do I need an umbrella?” and only context clues lead to interpret that as a question about the weather versus a robotic match to say, a shopping list query.

By: Jessie

Jessie — Tue, 27 Feb 2018 23:35:15 +0000

Wow! I will be bookmarking this to use as a guide to improve my site for voice! How do you think voice search will change the podcast platform for content?

By: Tony

Tony — Tue, 27 Feb 2018 23:05:38 +0000

OMG Derek! This post was fantastic. I’ve noticed search results changing lately, but hadn’t even made the connection to how it could impact my local massage therapy business. I’m going to read this post at least a few more times, then I plan to start implementing everything you suggest step by step. I love the part about mentioning local landmarks. People sometimes search for us as the “massage place next to Whole Foods”, because our spa is in the same shopping center. I have that on our site in a few places, but I’m definitely going to mark it up.