Comments on: The Perfect Testimonial (use this to boost your sales conversions today)

By: Joshua

Joshua — Wed, 03 Feb 2016 04:06:53 +0000

Testimonials are there to alleviate the fears of prospects. That lesson will stick with me for the rest of my life. Before, I thought that it’s just about getting more sales. I understand now that testimonials can help prospects feel at ease. A customer will say “This will work for me too.” Thanks for the video, Derek.

By: Ximena | Glisalis

Ximena | Glisalis — Thu, 26 Nov 2015 15:17:05 +0000

Absolutely have a lawyer review your testimonials!

At the very least be aware of potential legal problems–you cannot put up anything, including a testimonial, that reads like a promise you can’t keep.

If your testimonial reads, “This will boost your income by six figures just like it did for me!” you can bet you’ll run into legal problems when the next person doesn’t get the same results. There is so much to learn about legal liability–time to get really curious!

xo Ximena (he-mena)

By: Reelika

Reelika — Sat, 16 May 2015 08:10:13 +0000

First, awesome tips, I wrote it all down. But I also have a question. What to do when just launching my first online product (in a month)? I mean I have zero testimonials, because it is brand new. I have been thinking about giving it free to some industry influencers and ask a testimonial for return (I have seen others doing that). Do you think it is a great idea or not? The only problem is that I don’t know these people personally, I have just been following them and brought some of their products as well. So I am not even sure how to approach them.

By: Abiola

Abiola — Sat, 16 May 2015 04:47:22 +0000

Hi Derek!

Great video – as usual.

I was just talking to a friend about this. Because for years I was coaching women about personal matters, I never ever asked for testimonials.

I finally started to ask — especially since I was advising others to do so — and clients were happy to share.

-a.

By: Candis

Candis — Fri, 15 May 2015 18:51:53 +0000

Thanks for this Melissa! As I watched the video, I was thinking it would be awesome to have some sort of framework for soliciting great testimonials. I’m going to try this 🙂

By: Sonja

Sonja — Tue, 24 Mar 2015 21:34:35 +0000

Interesting and thank you for the video! I love the point about knowing you need a testimonial for each ‘type’ of customer. That makes so much more sense… logical, but I guess I just needed to hear it!

By: Sandra Lemming

Sandra Lemming — Tue, 24 Mar 2015 08:50:18 +0000

Okay so I understand the testimonial phase for your business now. This will be tricky for my type of business as I sell aloe vera based products in the health and beauty filed and for legal reasons I have declined from having testimonials on my website or attached to the sales process at all.

I had heard others say in our industry you cannot show display peoples personal testimonials for legal reasons. Do you think I will still be able to grow my aloe product business without testimonials?

By: Simon Granner

Simon Granner — Mon, 29 Sep 2014 19:18:04 +0000

I used to think you just pop up a video and “praise them” like you talked about in your video. This framework solved the problem of the crappy testimonial. Very basic and specific. Just created my first one using this framework. Thanks Derek.

By: Chris

Chris — Sun, 27 Jul 2014 00:36:32 +0000

Getting a testimonial for each type of customer as well as well as testimonials that point out the successful track record of your product or service were the two main points I walked away with from this video. Bravo! I cant wait to implement this.

By: Dori

Dori — Fri, 06 Jun 2014 14:31:15 +0000

WOW, great comparison contrast Derek. There is a huge difference. I have lots of people I can interview for testimonials, but NOW I see that I need to ask the right questions.

Thank you!